Leading brands pledge green environment with energy efficient products


( Resourece: BizLED Bureau)


At UN climate conference COP21 in Paris, heads of some of the biggest brands like Philips, IKEA, Google, etc, and policymakers from around the globe, shared their commitments for decarbonizing. They echoed the same view that business is expecting a long-term goal from the global climate talks to make longer-term low carbon investment decisions.

Marie Donnelly, Director of Renewables, Research and Innovation and Energy Efficiency at the European Commission’s DG Energy, talked about the twin objective of developing efficiency and renewables as reducing demand by plugging a whole in the bucket before you put anything else in, and what you put in: make it renewable.

Mark Kenber, CEO, The Climate Group said that more than 60% of fortune 500 companies have set some kind of renewable energy or climate target. Closing the session, he said it is a really robust long-term goal, because a positive signal from national governments will allow business and investors to unlock trillions of dollars of new investments in innovative technologies, which will enhance competitiveness and drive access to sustainable development.

A long-term goal for emissions reduction from COP21 will certainly ensure the world’s most powerful business and investors are keen implementation partners of a global climate deal.

Nick Leeder, Managing Director of Google France, said that Google has been 100% carbon neutral since 2007, as 30% of its energy is sourced from renewables. He said that data centers take up the bulk of Google’s energy use, and asked policy signals to encourage greater renewables investment.

John Woolard, Vice President Energy, Google lauded the low carbon use of his organisation but warned of the wider private sector buy-in needed. He said that though solar and wind prices have dropped over the last few years but it’s not enough, and called business leaders and investors to generate a broader portfolio to advance renewables.

Dominique Ristori, Director General for Energy, European Commission stressed that energy for production and use globally makes up more than 60% of emissions and without adopting a new energy system it will not be possible to reduce this number.

Sandrine Dixson Decleve, Director, The Prince of Wales’s Corporate Leaders Group on Climate Change said that renewable energy is here to stay as one of the most important solutions for moving to a low carbon economy. But we should make sure we have the right standards to make that happen.